Forever Media flipped Conservative Talk “Talk 560” WFRB Frostburg/Cumberland MD to Classic Country “Willie 106.7/560” on June 1. Positioned as “The Best Country of the 80s, 90s and More”, the flip creates a flanker for sister Country “Big Froggy 105.3” WFRB-FM. The station is directing its former Talk audience to sister 990 WNTI Somerset PA.
Dix Communications has sold their Cumberland, MD cluster to Forever Media for an undisclosed amount. Included in the sale are Country 105.3 WFRB-FM, Classic Rock “Go 106.1” WKGO, News/Talk 560 WFRB, and AC “105.7 The River” 1450 WTBO/105.7 W289BR. Dix had announced their intentions earlier this month to sell the Maryland stations and two non-core newspapers. Forever currently has 45 stations in Central and Western Pennsylvania and Wheeling, WV. Dix Communications also owns four stations in Gainesville/Ocala, FL and two in its home market of Wooster, OH. Forever Media, a Holidaysburg, PA based broadcasting company, has agreed to the purchase of WKGO (FM), WFRB-FM, WTBO-AM and WFRB (AM), as well as The River a Cumberland FM translator at 105.7. The transaction is pend...[Read More]