94.5 Dayton

Lites Off; Country On For Dayton

Clear Channel AC “Lite 94.5” WLQT Dayton has flipped to Country “Hot Country B94.5“. The move places the station in direct competition with Cox’ market leading “K99” 99.1 WHKO. The station is running 1,000 songs in a row commercial free and will be jockless until Monday, July 15. WLQT middayer Kim Faris will remain with the station but move to afternoons. Bobby Bones will host mornings, Billy Greenwood middays and Michael Jay nights. WLQT has dropped in the ratings since being moved from the Class B 99.9 signal to Class A 94.5 in May 2011. The station registered a 2.5 share in the Winter 2013 Arbitron ratings, well below WHKO’s leading 11.8. This is Clear Channel’s second recent attempt to go after WHKO. 106.5 WDSJ was branded “10...[Read More]

Frequency Swap In Dayton

Update 5/27: Clear Channel made the switch at noon today. The CHR format of WDKF shifts from 94.5 to become “Channel 99.9“, while AC “Lite-FM” WLQT goes in reverse to 94.5. As part of the shift, WLQT morning host Paul Ellis was let go. Original Report 5/24: On the heels of Main Line Broadcasting’s launch of Modern AC “Click 101.5” WCLI-FM into the Dayton market in March, Clear Channel is planning on a frequency swap at two of its stations. The shift will upgrade CHR “Channel 94.5” WDKF from its 3.6kW Class A signal to the 28kW Class B stick currently held by Soft AC “99.9 Lite-FM” WLQT. 945LiteFM.com and Channel999Dayton.com have both been registered by Clear Channel this week. In the recent Winter book, both WDKF and WLQT t...[Read More]