At 3pm today, Sinclair Communications pulled the plug on Soft Oldies “Vintage 96.5” W243DJ Norfolk/106.1 WUSH-HD2 Poquoson VA after just two and a half months. The station, which dropped its Active Rock “96.5 Rocks” identity on June 26, has now flipped to a simulcast of “Sports Radio 850” WTAR. The move comes days after WTAR announced a new programming schedule set to debut this coming Monday. Owner Bob Sinclair released the following statement regarding the change: We feel that Sports Radio 850 now has one of the one best lineups of any sports talk radio station in the US, and we just felt it was time to reach an even larger audience by simulcasting the station on 96.5FM. I feel that while ESPN used to be a great brand, the fact is that their morning sh...[Read More]
Sinclair Communications has flipped Rock “96.5 Rocks” W243DJ Norfolk/106.1 WUSH-HD2 Poquoson VA to Soft Oldies “Vintage 96.5“. Positioned as “Light Rock For The Hampton Roads”, the new format debuted at 12pm with Creedence Clearwater Revival’s “Lookin At My Back Door”, Neil Young “Heart Of Gold”, and Archies “Sugar Sugar”. Other core artist will include Chicago, James Taylor, and Simon & Garfunkel. The previous Rock format had debuted in March 2016 replacing a simulcast of Alternative “96X” WROX Exmore. The “Vintage” brand and format previously was used by Sinclair on 95.5 K238AF Santa Rosa CA in 2014-2015.
Sinclair Communications launched Classic Rock “96.5 Rocks” W243DJ Norfolk/106.1 WUSH-HD2 Poquoson VA on Friday at 12pm. Playing Rock hits from the 1970s through 2000s, the station lists Pearl Jam, Led Zeppelin, AC/DC, Soundgarden, Green Day, Aerosmith, Motley Crue, The Rolling Stones, The Black Keys, Pink Floyd, and Foo Fighters as core artists. The new format positions the station between Saga Communications duo of Active Rock “FM 99” 98.7 WNOR and Classic Rock “106.9 The Fox” WAFX. “96.5 Rocks” will run jockless. 96.5 W243DJ/WUSH-HD2 had previously been simulcasting Alternative “96X” 96.1 WROX Exmore. With the loss of the 96.5 signal to enhance its coverage in Norfolk and the new station playing many 90s/2000s staples, Program D...[Read More]