97.7 Sturgeon Bay

WSRG Revamps As Door Country

Michael Mesic’s Door County Radio Group has finalized its purchase of Country “97.7 The Big Dawg” WSRG Sturgeon Bay, WI. The ownership change brings along a new identity as the station rebrands as “Door Country FM 97.7” and new WQDC call letters. Dylan Fletcher joins the station as morning host. Door County Radio Group also owns AAA “106.9 The Lodge” WLGE.