Florida Sportstalk Begins Shift To Talk

Florida SportsTalk LLC. will begin evolving Sports “Florida Sportstalk” 1230 WGGG/92.1 W221DX Gainesville and 900 WMOP/100.1 W261BA Ocala FL to Talk on Monday, November 13. The station will rebrand as “The Goat“, standing for “Gainesville Ocala All Talk”. Former “97.3 The Sky” WSKY-FM Micanopy/Gainesville afternoon host Chip Morris will join for mornings from 6-9am alongside current host Adam Reardon. Morris previously co-hosted “The Drive Time Happy Hour” on WSKY-FM from 2003-2013. The remaining sports lineup remains in place for now. Florida SportsTalk, in response to its’ growing voice in the region pertaining to news and social events and based on the feedback from followers and the fan base announces it is rebranding to Gaine...[Read More]

Station Sales Week Of 9/30: KAHM Goes To La Campesina

The Cesar Chavez Foundation’s Farmworker Educational Radio Network is continuing its growth in Phoenix with the purchase of Southwest FM Broacasting’s Beautiful Music 102.1 KAHM and 101.7 K269EE Prescott and Southwest Broadcasting’s Talk 1490 KYCA/97.1 K246BI/103.5 K278CN Prescott AZ for $2.5 million through a new Phoenix Radio Broadcasting holding company. Phoenix Radio Broadcasting will pay $1.7 million for KAHM and K269EE and $800,000 for co-owned KYCA/K246BI/K278CN. KAHM holds a Construction Permit to relocate to Spring Valley AZ from the tower utilized by Riviera Broadcasting’s “Power 98.3” KKFR Mayer with 25.5kW/852m that requires the move of 94.3 KBUX Quartzsite AZ to 96.5 (now completed) and 101.9 KVGG Salome to 96.5. The buyer will also take on ...[Read More]

My Country 102.3 Ocala To Flip To Country/Rock Hybrid

JVC Media Country “My Country 102.3” WTRS-FM Dunnellon/Ocala FL will relaunch as Country/Rock hybrid “US 102.3” WXUS on Wednesday, June 29 at 10:00am. Positioned as “The Crossroads of Country and Rock”, the station will feature a mix of Country and Southern Rock such as Jason Aldean, Luke Bryan, Lynyrd Skynyrd, .38 Special, Tom Petty and The Eagles. Syndicated morning host Bubba The Love Sponge will remain in mornings. JVC Media of Florida, one of the leading independent and locally owned radio broadcasters in the country, announces WTRS in Gainesville-Ocala, FL will evolve its Country format into a custom music mix of Country and Southern Rock as US 102-3 – The Crossroads of Country and Rock. The new WXUS will sign on Wednesday June 29th at 10am. Listen...[Read More]

JVC Wows Gainesville

Update 2/10: JVC flipped 104.9 WYGC High Springs/Gainesville to Classic Hits “104.9 Wow-FM” today. Focusing on music from the 60s through 80s, the station fills a void in the market that has existed since sister 92.9 WMFQ Ocala flipped from Classic Hits to Hot AC in 2011. The “MyCountry” format remains on 102.3 WTRS. Original Report 2/6: A breakup of Country simulcast “My Country 102.3/104.9” WTRS Dunnellon/WYGC High Springs, FL is on the horizon. Earlier in the week we noticed that the station had dropped references to the 104.9 frequency as it changed its web domain from to On Tuesday JVC co-owner Vic Canales registered,,, and for the northern half of the simulcast....[Read More]

JVC Spins Off WBXY Gainesville

Following the move of the Dance format of “Party 99.5” WBXY to 100.9 WXJZ last month, we now know the cause and end result of that move. JVC Media agreed to purchase its Gainesville/Ocala cluster from Asterisk Communications in May 2013 and has been operating the cluster under a Time Brokerage Agreement since. Now JVC has finally filed its application to acquire the stations outright for $3.5 Million. With Asterisk’s grandfathered ownership of five FM’s in the market unable to be retained following the sale, JVC will turn around and spin-off 99.5 WBXY LaCrosse to Ricardo Arroyo’s RMA Media for $500,000. Arroyo holds a Construction Permit for 99.7 WGMA Silver Springs Shore that will serve the Ocala portion of the dual market.

JVC Media To Launch Two New Formats In Gainesville

As they begin to operate the Gainesville/Ocala cluster they acquired from Asterisk Communications earlier this month via LMA, JVC Media will flip two of the stations they acquired to new formats as the clock strikes midnight on June 1. News/Talk “99.5 The Star” WBXY La Crosse will flip to Dance CHR “Party 99.5” duplicating the format heard on 105.3 Long Island. The Gainesville Sun reports that local hosts Jake Fuller and Ward Scott were pulled from the air during Thursday’s show for bad-mouthing the decision to let them go and change the format. Sports “105 The Game” WYGC High Springs will begin simulcasting sister Country 102.3 WTRS Dunnellon. With the addition of the simulcast, WTRS will drop their “Thunder Country” moniker in exchang...[Read More]