Nielsen Audio has released Day 2 of its monthly four day sweep of ratings in PPM markets.
Today’s releases include Washington DC, Boston, Miami, Seattle, Detroit, Phoenix, Minneapolis, San Diego, Tampa/St. Petersburg, Denver, Baltimore, and St. Louis.
All the numbers can be found at RadioInsight.com/Ratings.
There were two major stories coming out of today’s markets. The continued dominance of spoken word formats in particular Public News/Talk and News with the insurrection aftermath and inauguration with some markets showing 20-30 percent of the audience shares going to Talk centric formats. In addition multiple Rock outlets showed significant gains and record highs.
Celebrating its 50th anniversary this month, Entercom Rock 99.9 KISW Seattle rose 5.4 to 6.2 for what Ratings Expert Chris Huff notes ties the station’s record high share. Also in Seattle AAA 90.3 KEXP continues to surge up 2.4 – 3.6 – 4.3 for a new station record high.
Hubbard now has a powerhouse Rock duo in St. Louis. Classic Rock 94.7 KSHE continues to dominate the market as it rises 11.6 to 13.0. Alternative/Rock “105.7 The Point” KPNT set a record high this month as it surges 5.2 to 7.1.
iHeartMedia Classic Rock “Big 105.9” WBGG-FM Miami jumps up to a station record high as it rises 3.6 to 5.1. Also with significant gains are iHeart’s “DC 101” WWDC Washington up 3.9 to 5.2 (and 1.6 – 2.0 in Baltimore) and “Channel 93.3” KTCL Denver (2.6 – 4.0). Cumulus Media Rock “93X” KXXR Minneapolis is up 4.9 to 5.8.
Three Spoken Word stations in Washington DC combined for a 29.2 share in Washington DC. Public News/Talk 88.5 WAMU shatters its station record with an 8.3 to 13.4 gain. Hubbard News 103.5 WTOP jumps up 8.1 to 9.9 to place second. Howard University Adult R&B 96.3 WHUR holds in third down 7.5 to 7.3 with iHeartMedia AC 97.1 WASH fourth at 6.0. Cumulus Conservative Talk 105.9 WMAL-FM rebounds up 4.6 to 5.9 to round out the top five.
Also rebounding in Washington is Entercom Classic Hits “94.7 The Drive” WIAD moving 2.9 to 4.2.
iHeartMedia News 1030 WBZ Boston rises 6.5 to 8.2 for what Huff notes is its highest share since Winter 2003. Beasley Classic Hits 105.7 WROR rises 5.6 to 7.5 for second. iHeartMedia Classic Rock 100.7 WZLX places third 6.4 – 6.1. Entercom AC “Magic 106.7” WMJX fourth with a 5.9 and Beasley Sports “98.5 The Sports Hub” WBZ-FM rounds out the top five with a 5.3 – 5.7 gain.
The Spoken Word audience in Boston is more scattered but sees Public News/Talk 89.7 WGBH-FM surge 4.5 to 5.6 for an all time record high. iHeartMedia Conservative Talk 680 WRKO rises 4.3 to 5.2. Public News/Talk 90.9 WBUR-FM jumps 3.5 to 5.1. And Entercom Sports 93.7 WEEI-FM rebounds 2.5 to 3.5.
Cox Media Group Soft AC “Easy 93.1” WFEZ (8.1 – 7.6) and Adult R&B “Hot 105.1” WHQT (7.1 – 7.6) lead Miami. Univision Spanish AC “Amor 107.5” WAMR places third at a 6.0 followed by SBS’ Salsa “Zeta 92.3” WCMQ at 5.8 and Entercom AC “101.5 Lite-FM” WLYF at 5.7.
Public News/Talk 91.3 WLRN-FM jumps 2.9 to 4.0 for what Huff notes is its highest share since January 2010.
Also setting a record in Seattle is Bonneville News/Talk 97.3 KIRO-FM with a slight 7.2 to 7.4 gain. Public News/Talk 94.9 KUOW rises to second with a 6.4 to 7.3 gain. KISW’s surge moves it up to third at 6.2 followed by Sinclair News 1000 KOMO/97.7 KOMO-FM up 4.6 to 5.7 and iHeartMedia Classic Rock 102.5 KZOK up 4.6 to 5.6.
iHeartMedia holds four of the top five spots in Phoenix. AC “99.9 KEZ” KESZ leads at 7.3. Conservative Talk 550 KFYI rises to second 4.6 to 6.0. After Hubbard Classic Rock 100.7 KSLX places third with a 4.6 to 5.3 gain, iHeart’s combo of Country 102.5 KNIX (5.0 – 5.2) and Variety Hits “95.5 The Mountain” KYOT (4.3 – 5.1) follow.
Also trending upward in Phoenix are Bonneville News/Talk 92.3 KTAR-FM (3.1 – 4.2), Classical 89.5 KBAQ (1.6 – 2.3 – 2.5) and Riviera Oldies “95.1/94.9 The Wow Factor” KOAI up 1.5 to 2.5.
iHeartMedia Adult R&B “Mix 92.3” WMXD leads Detroit with a 6.3 share followed by Entercom Classic Hits 104.3 WOMC up 4.7 to 6.1. Beasley Classic Rock 94.7 WCSX, iHeartMedia AC 100.3 WNIC and Entercom Sports “97.1 The Ticket” WXYT tie for third at a 5.5 share.
Public News/Talk 91.1 KNOW-FM sets a station record to lead Minneapolis as it rises 8.3 to 9.5. iHeartMedia Sports “100.3 KFAN” KFXN-FM places second 7.8 to 8.4 with Hubbard Hot AC “KS95” 94.5 KSTP-FM rises 6.2 to 7.5. KXXR’s 5.8 ranks it fourth.
Milestone Radio Classic Country “BOB Total Country” rimshot trimulcast rises 1.8 to 2.1.
Older demos lead Tampa. Cox Soft AC 105.5 WDUV leads as usual down 9.0 to 7.7. Christian AC “The Joy-FM” 91.5 WCIE/88.1 WJIS rises to second 4.9 to 5.9. Beasley Classic Hits “Q105” 104.7 WRBQ moves up to third 5.4 – 5.6 with Cox’s combo of Classic Rock “107.3 The Eagle” WXGL (5.6 – 5.3) and Hot Talk “102.5 The Bone” WHPT (4.1 – 4.8) round out the top five.
iHeartMedia CHR 93.3 WFLZ surges up 3.2 to 4.7 for what Huff notes is its highest share since 2017. That ties it with Beasley Rhythmic “Wild 94.1” WLLD which was up 4.3 to 4.7, while Cox CHR “Hot 101.5” WPOI slips slightly 3.4 to 3.3.
The Super Bowl run of the Tom Brady led Tampa Bay Buccaneers may have fueled growth for WBZ-FM and WEEI-FM Boston, but its impact was minimal for iHeartMedia Sports “95.3 WDAE” 1250 WDAE which was up 1.4 to 1.9.
Public News/Talk 90.1 KCFR Denver remains on top with a 7.2 to 7.5 gain. Bonneville Country 98.5 KYGO was second in the publicly listed numbers up 5.1 to 5.7 followed by sister AC 101.1 KOSI at 5.3. KSE Media’s pair of Classic Hits “Kool 105” KXKL (4.3 – 5.1) and Hot AC “Mix 100” KIMN (4.3 – 4.5) round out top 5.
Bonneville Sports “104.3 The Fan” KKFN jumps up 2.4 to 3.3.
Radio One’s duo of Adult R&B “Magic 95.9” WWIN-FM steady at 9.1 and Hip Hop “92Q” WERQ-FM steady at 5.6 continue to lead Baltimore. Hearst Rock “98 Rock” WIYY ties WERQ-FM at 5.6, with iHeartMedia Country 93.1 WPOC right behind at 5.5. Entercom AC “Today’s 101.9” WLIF and iHeartMedia Variety Hits “102.7 Jack-FM” WQSR tie for fifth at 5.1.
Howard University Adult R&B 96.3 WHUR-FM Washington DC explodes in Baltimore up 3.2 to 4.4. Entercom Sports “105.7 The Fan” WJZ-FM trends up 2.9 – 3.2 – 4.1. iHeartMedia CHR “Z104.3” WZFT jumps up 2.3 to 3.0.
After KSHE’s 13.0 share, iHeartMedia Classic Hits 103.3 KLOU is second in St. Louis at 8.3. Entercom AC 102.5 KEZK was third at a 7.5 followed by KPNT at 7.1 and Hubbard Variety Hits “106.5 The Arch” WARH up 5.7 to 6.7.
Hubbard Sports “101 ESPN” WXOS surges 2.8 to 4.4 with the delayed NHL season starting.
