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WMLB Flips To Conservative Talk Under LMA

Lance Ventaby Lance Venta
March 1, 2021

Freedom 1690 WMLB AtlantaThe John Fredericks Radio Network has begun operating 1690 WMLB Avondale Estates/Atlanta GA and has flipped the station to Conservative Talk ahead of a future acquisition.

Fredericks, who owns the Richmond VA market 820 WJFN Chester/100.5 WJFN-FM Goochland VA, will duplicate much of its programming on the new “Freedom 1690“. That included Fredericks in mornings from 6-10am, “War Room with Steve Bannon” 10am-12pm and 5-6pm, Miranda Khan 12-1pm, Dave Ramsey 1-3pm, Outside The Beltway 4-5pm, and Mark Levin 6-9pm.

Fredericks will also debut a new show from 3-4pm hosted by former Georgia Congressman Doug Collins. Collins, who recently lost his bid for one of the two vacant Senate seats in Georgia, will be offered in to syndication later this month.

The John Fredericks Radio Network (JFRN) headquartered in Richmond, Virginia announces a new talk radio station in metro Atlanta commencing March 1.

The new format will air on legacy Atlanta radio station WMLB AM 1690 under a Local Marketing Agreement (LMA) until the full purchase is made.

JFRN currently owns three radio stations in Virginia, anchored by the John Fredericks Show, which runs 6:00 AM to 10:00 AM daily across much of Virginia. The new Atlanta station will operate under the John Fredericks Radio Network conglomerate.

“News-talk radio is the last bastion of free and unencumbered speech in America,” talk show host and CEO John Fredericks said. “It’s our final frontier of free speech, and it’s a community devoid of the cancel culture now stifling and squashing free and open discussion in our country. We are honored to bring our fresh and dynamic brand of news-talk radio and cutting-edge commentary to our Atlanta metro listeners.”

Doug Collins Launches New Syndicated Radio Show

JFRN is proud to announce a new syndicated radio talk show, “The Doug Collins Show” debuting on March 1. Collins is a former Georgia Congressman and former ranking member of the House Judiciary Committee. Collins’ show will be aired Monday through Friday 3:00-4:00 PM live from Atlanta. More Georgia affiliates for The Doug Collins Show will be added in March.

“We are very excited to have Doug as part of our radio syndicated network and I believe his show will become immediate must-listen radio not only in Georgia but nationally,” Fredericks said. “Doug has always had his finger on the pulse of America.” Collins’ show will also be aired live on Fredericks-owned stations in Virginia: WJFN-AM 820, WJFN-FM 100.5 FM, and 92.7 FM.

“The Doug Collins show will be on the front lines in the fight for conservative ideas that make a difference in the lives of people,” Collins said. “It’s conservatives that believe in the people and The Doug Collins Show will be the place where the ideas for tomorrow are birthed.” Liberals love to tell us what is wrong with us and what we should be scared of,” the former U.S. Rep. added. “My show will be a place where good ideas are nurtured, government encroachment is fought against, and the worth of the individual will be celebrated.”

Collins described his show as a mix of interviews that will span the political and the social gamut pointing to what is good in our country and how we can make it better. “Listen to the show to be challenged, lifted up, motivated, angered — but never bored,” Collins promised.

Freedom WMLB AM 1690’s lineup includes: John Fredericks 6-10 AM, War Room with Steve Bannon 10 AM-Noon, News On with Miranda Khan Noon-1 PM, The Dave Ramsey Show 1-3 PM, Doug Collins Show 3-4 PM, Outside the Beltway 4-5 PM, War Room Live – Evening Edition Stephen K. Bannon 5-6 PM, Mark Levin 6-9 PM, News of the Day 9-10 PM and Caravan to Midnight with John B. Wells 10 PM to Midnight. Red Eye Radio from 12 Midnight to 6 AM takes the line-up full circle to John Fredericks in the morning.

Stephen K. Bannon, former senior strategic advisor to President Trump and host of the wildly popular War Room show airing live on the network, heralded the company’s move into Atlanta.

“Georgia is new the firewall for freedom,” Bannon said.

“As Georgia goes so goes the nation; as the nation goes so goes the world–The War Room arrives to undergird the Trump movement and give the deplorables a platform to not simply be heard—but to take action,” Bannon added.

Freedom WMLB AM 1690 will also be the Atlanta flagship for Virginia Military Institute Keydets football – playing a spring college football schedule in the SOCON – and will broadcast an east coast high school baseball game of the week this spring.

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Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

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WMLB Flips To Conservative Talk Under LMA

Lance Ventaby Lance Venta
March 1, 2021

Freedom 1690 WMLB AtlantaThe John Fredericks Radio Network has begun operating 1690 WMLB Avondale Estates/Atlanta GA and has flipped the station to Conservative Talk ahead of a future acquisition.

Fredericks, who owns the Richmond VA market 820 WJFN Chester/100.5 WJFN-FM Goochland VA, will duplicate much of its programming on the new “Freedom 1690“. That included Fredericks in mornings from 6-10am, “War Room with Steve Bannon” 10am-12pm and 5-6pm, Miranda Khan 12-1pm, Dave Ramsey 1-3pm, Outside The Beltway 4-5pm, and Mark Levin 6-9pm.

Fredericks will also debut a new show from 3-4pm hosted by former Georgia Congressman Doug Collins. Collins, who recently lost his bid for one of the two vacant Senate seats in Georgia, will be offered in to syndication later this month.

The John Fredericks Radio Network (JFRN) headquartered in Richmond, Virginia announces a new talk radio station in metro Atlanta commencing March 1.

The new format will air on legacy Atlanta radio station WMLB AM 1690 under a Local Marketing Agreement (LMA) until the full purchase is made.

JFRN currently owns three radio stations in Virginia, anchored by the John Fredericks Show, which runs 6:00 AM to 10:00 AM daily across much of Virginia. The new Atlanta station will operate under the John Fredericks Radio Network conglomerate.

“News-talk radio is the last bastion of free and unencumbered speech in America,” talk show host and CEO John Fredericks said. “It’s our final frontier of free speech, and it’s a community devoid of the cancel culture now stifling and squashing free and open discussion in our country. We are honored to bring our fresh and dynamic brand of news-talk radio and cutting-edge commentary to our Atlanta metro listeners.”

Doug Collins Launches New Syndicated Radio Show

JFRN is proud to announce a new syndicated radio talk show, “The Doug Collins Show” debuting on March 1. Collins is a former Georgia Congressman and former ranking member of the House Judiciary Committee. Collins’ show will be aired Monday through Friday 3:00-4:00 PM live from Atlanta. More Georgia affiliates for The Doug Collins Show will be added in March.

“We are very excited to have Doug as part of our radio syndicated network and I believe his show will become immediate must-listen radio not only in Georgia but nationally,” Fredericks said. “Doug has always had his finger on the pulse of America.” Collins’ show will also be aired live on Fredericks-owned stations in Virginia: WJFN-AM 820, WJFN-FM 100.5 FM, and 92.7 FM.

“The Doug Collins show will be on the front lines in the fight for conservative ideas that make a difference in the lives of people,” Collins said. “It’s conservatives that believe in the people and The Doug Collins Show will be the place where the ideas for tomorrow are birthed.” Liberals love to tell us what is wrong with us and what we should be scared of,” the former U.S. Rep. added. “My show will be a place where good ideas are nurtured, government encroachment is fought against, and the worth of the individual will be celebrated.”

Collins described his show as a mix of interviews that will span the political and the social gamut pointing to what is good in our country and how we can make it better. “Listen to the show to be challenged, lifted up, motivated, angered — but never bored,” Collins promised.

Freedom WMLB AM 1690’s lineup includes: John Fredericks 6-10 AM, War Room with Steve Bannon 10 AM-Noon, News On with Miranda Khan Noon-1 PM, The Dave Ramsey Show 1-3 PM, Doug Collins Show 3-4 PM, Outside the Beltway 4-5 PM, War Room Live – Evening Edition Stephen K. Bannon 5-6 PM, Mark Levin 6-9 PM, News of the Day 9-10 PM and Caravan to Midnight with John B. Wells 10 PM to Midnight. Red Eye Radio from 12 Midnight to 6 AM takes the line-up full circle to John Fredericks in the morning.

Stephen K. Bannon, former senior strategic advisor to President Trump and host of the wildly popular War Room show airing live on the network, heralded the company’s move into Atlanta.

“Georgia is new the firewall for freedom,” Bannon said.

“As Georgia goes so goes the nation; as the nation goes so goes the world–The War Room arrives to undergird the Trump movement and give the deplorables a platform to not simply be heard—but to take action,” Bannon added.

Freedom WMLB AM 1690 will also be the Atlanta flagship for Virginia Military Institute Keydets football – playing a spring college football schedule in the SOCON – and will broadcast an east coast high school baseball game of the week this spring.

Share This:

  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on X (Opens in new window) X
  • Click to share on Threads (Opens in new window) Threads
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to print (Opens in new window) Print
  • Click to email a link to a friend (Opens in new window) Email
  • More
  • Click to share on Mastodon (Opens in new window) Mastodon
  • Click to share on Bluesky (Opens in new window) Bluesky
  • Click to share on Telegram (Opens in new window) Telegram
  • Click to share on WhatsApp (Opens in new window) WhatsApp
  • Click to share on Pocket (Opens in new window) Pocket
Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

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