Clear Channel AC “93.9 Lite-FM” WLIT Chicago has rebranded as “93.9 My FM“.
The station is now positioning itself as “More Variety From The 80′s To Now” with a slightly hotter music mix. It is currently running jockless but will announce its new on-air lineup by the end of the month. WLIT had been branded as “Lite” since 1989.
In the press statement, Tommy Austin VP/Programming of Clear Channel Chicago stated, “We received feedback from thousands of listeners who want a station that is as diverse as Chicago, with commercial-free commutes so their drives are full of music. 93.9 MY FM will play the best songs from the ’80s until now with all different styles and textures, reflecting what our listeners want to hear. MY 93.9 will also continue the Holiday music tradition later in the year.”
Chicagoland Radio & Media reports that WLIT morning hosts Jeff Corder and Karen Williams are out with the flip, but middayer Robin Rock remains with the company.
The first hour of music on “93.9 My-FM” consisted of:
Katy Perry – Teenage Dream
Billy Joel – Piano Man
Irene Cara – Flashdance (What A Feeling)
Michael Jackson – The Way You Make Me Feel
Taylor Swift – Love Story
Bon Jovi – Livin’ On a Prayer
Go-Go’s – Our Lips Are Sealed
Fun. – Some Nights
Avril Lavigne – Complicated
Rhianna – Stay
Naked Eyes – Always Something There To Remind Me
Adele – Set Fire To The Rain
Kid Rock – All Summer Long
Prince – Litte Red Corvette