Format Changes

Alt 102.9 & KUBE 104.9 Tacoma Move To Placeholder Formats

iHeartMedia has replaced the formats of Alternative “Alt 102.9” KFNY Centralia, and Urban “KUBE 104.9” KTDD Eatonville WA with a pair of filler music formats formats from what the company used to call its “Premium Choice” in-house networks. 102.9 KFNY is now running Smooth Jazz branded as “The South Sound’s Smooth Jazz Station”, while 104.9 KTDD is running Christian CHR branded simply as “Positive Hit Music”. The music on 104.9 matches the logs running on “Up 99.3” KZFS Spokane. The KUBE format and branding has partially moved back to its original home as it now airs on 93.3 KPWK-HD2. INSTANT INSIGHT: Why not just keep the previous formats running until the stations are sold off? This way iHeart can take them out...Read More

KBPI Moves To 107.9 As Three Station Trimulcast In Denver, Fort Collins & Colorado Springs

A shuffle that started out with two stations in Cheyenne WY will now have its ramifications felt as far south as Pueblo CO. As we previously reported iHeartMedia Active Rock 106.7 KBPI has begun its move to 107.9. The station will be heard on not only 107.9 K300CP Denver and the soon-to-be former KPAW Fort Collins, but also replaced the similar Active Rock format of “Z107.9” KDZA-FM Pueblo/Colorado Springs. The move creates a KBPI trimulcast stretching nearly along the entire Interstate 25 corridor in the state of Colorado and into the Cheyenne WY market as well. The station will simulcast on 106.7 through the end of the year before a new format is launched. No changes to the KBPI lineup accompany the frequency change. iHeartMedia’s Denver Region today announced new programming...Read More

Urban One Launches La Grande 105.1 Indianapolis

Urban One has debuted Regional Mexican “La Grande 105.1” W286CM Indianapolis/100.9 WNOW-HD3 Speedway IN. The 250w/276m translator had been running a placeholder 1990s based Rock programming for the past couple of months. The new format creates a competitor to Continental Broadcast Group’s “107.1 Radio Latina” WEDJ Danville, which rimshots Indianapolis from the west. The launch was overseen by “Mega 87.7” WLFM-LP Cleveland and “Mega 97.7” WOXY Mason/Cincinnati Program Director Daniel Melendez.

107.3 WRGV Pensacola Flips to Urban

iHeartMedia has flipped CHR “107.3 Kiss-FM” WRGV Pensacola FL to Urban “107.3 The Beat“. WRGV assumes the programming and branding of 100.3 W262BL/99.9 WMXC-HD2 Mobile AL as the station covers both markets. W262BL registered a 1.5 share in the Mobile market in the Summer 2017 Nielsen Audio ratings, while Cumulus Media’s competing Urban 92.9 WBLX was second overall with a 11.2 share. WRGV registered a 2.5 share in the Spring 2017 ratings in the Pensacola market and now leaves Cumulus’ 97.5 WABD Mobile as the only CHR in either market.

WCNS Latrobe Drops News/Talk; Prepping Post-Christmas Flip

Laurel Highland Total Communications dropped the News/Talk format on 1480 WCNS Latrobe PA in late November for Christmas music and is preparing to launch a new music format after the holidays. Prior to the change WCNS aired a mix of brokered and syndicated shows along with “Rose Unplugged” based at Salem Media Conservative Talk “1250 The Answer” WPGP Pittsburgh. The station is already promoting that it will flip to Adult Contemporary after the holidays as the station will be launching its FM translator 97.3 W247CX Jeanette PA.

WYTS Brings Classic Hip-Hop Back To Columbus

iHeartMedia’s 1230 WYTS/105.3 W287CP Columbus OH is now on its third format and fourth identity of the 2017 calendar year. After Urban One dropped Classic Hip-Hop “Boom 106.3” from WBMO London OH last week, iHeartMedia has quickly filled the opening by flipping Urban AC “Kiss 105.3” 1230 WYTS/105.3 W287CP to the format as “Throwback 105.3“. WYTS registered a 0.2 share in the November Nielsen Audio ratings as it attempted to go up against Urban One’s “Magic 95.5” WXMG. The station began 2017 as Sports “Fox Sports Columbus” before flipping to Urban AC in February. At the end of March the station rebranded from “Vibe 105.3” to “Kiss 105.3” as River Radio Ministries Christian CHR “Vibe Radio HD” 104...Read More

92.3 The Hog Roars Into Jackson TN

After three and a half years as Classic Hits “U92” Forever South Communication’s 92.3 WYNU-FM Milan/Jackson TN has returned to Classic Rock. Now branded as “92.3 The Hog” and new WHHG call letters in place, the move returns Classic Rock to the market for the first time since WYNU-FM dropped its previous “Rock 92.3” identity in April 2014. No on-air staff changes accompanied the flip as the station retains John Boy & Billy in mornings, Jody Austin in middays, and Buzz Blackburn in afternoons. WYNU-FM had been one of three Classic Hits stations in the Jackson TN market. The format is still served by Gerald Hunt’s “Kool 103.1” WMXX and Grace Broadcasting’s 105.3 WHPP. The new Classic Rock format on WHGG places it between t...Read More

Hank Packs Up And Leaves Wichita

Rocking M Media is continuing to shuffle the programming at its three recently acquired Wichita KS properties. After flipping Hot AC “Q92” 92.3 KKGQ Newton to Texas/Red Dirt Country “Kansas Country 92.3” in September, Rocking M pulled the plug on Classic Country “100.5 Hank-FM” KVWF Augusta on Saturday and is currently stunting with Christmas Music. Former Hank-FM morning host Cathy Carrier has moved to the same daypart on KKGQ and is being joined by longtime Topeka personality Trace Taul. Afternoon host Colby Ericson continues as morning host at sister Variety Hits “97.1 Bob-FM” KIBB.

Radio 105.7 Atlanta Rebrands As Alt 105.7

The invasion of the “Alt” branded radio stations continues as iHeartMedia has rebranded “Radio 105.7” WRDA Canton/Atlanta GA as “Alt 105.7“. Coming with new “Altanta’s Rock Alternative” and “A-L-T for A-T-L” positioners, the move is as an attempt to revitalize the format in what was once a strong Alternative market during the 1990s heyday of “99X” WNNX. WRDA ranked eighteenth in the market with a 1.8 share in the November Nielsen Audio ratings.

And Then Hubbard Launches Country 98.9 Seattle

An hour and a half after Entercom flipped 94.1 KMPS Seattle to Soft AC “94.1 The Sound“, Hubbard Radio has countered by flipping Rock “98.9 Rocks” KVRQ Seattle to “Country 98.9“. The flip took place at 10:40am this morning as the station dropped out of Red Hot Chili Peppers’ “Other Side” in progress. Listen to the launch of Country 98.9 at FormatChange.com. Early today Hubbard Radio Seattle announced the new Country 98.9 FM, “Nobody Plays More New Country”. The station is committed to playing more new country than any other country station in Seattle, with an emphasis on today’s top Country artists. “We at Hubbard Radio Seattle are looking forward to winning the Country war in Seattle. With a live and local Hubbard Radio mantra, it’s go...Read More

Entercom Flips KMPS Seattle To Soft AC

Entercom has flipped Country 94.1 KMPS Seattle to Soft AC “94.1 The Sound“. Positioning as “Relaxing Favorites At Work”, the move positions the station against Hubbard’s “Warm 106.9” KRWM and Sinclair’s “Star 101.5” KPLZ while both are in Christmas music mode. KWRM was fourth in the Seattle market with a 5.3 share while KPLZ was thirteenth with a 3.4 share in the November 2017 Nielsen Audio ratings. “The Sound” launched at 9:12am with Lionel Richie’s “Hello” followed by Adele “Hello”, Bangles “Manic Monday”, and Bee Gees “More Than A Woman”. Entercom has applied for new KSWD call letters for the station, which is launching with the usual 10,000 songs-in-a-row. Forme...Read More

Alt 101.9 Orlando Quickly Rebrands To FM 101.9

As we first indicated was likely to happen yesterday in Daily Domains, Entercom has quickly rebranded newly launched Alternative “Alt 101.9” WQMP Daytona Beach/Orlando FL to “FM 101.9“. WQMP flipped to Alternative on Wednesday, November 29 using identical branding to its just-launched sister stations in Dallas and New York. iHeartMedia has been using the “Alt” branding in the Orlando market on its 101.1 WJRR-HD3 since September 2016. While we await some form of confirmation from either group that was the impetus of the forced rebranding after just five days, it is one of those circumstances where 2+2 does equal 4. WQMP continues with its 10,000 songs commercial-free, now just under a new name.