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Bob-FM Returns To Waco

Jammin 104.5 Waco K283CD KBHT-HD3 Jason Kidd New Generation RadioM&M Broadcasters has returned the Variety Hits “Bob-FM” brand to Waco TX a few years after dropping it.

Rhythmic AC “Jammin 104.5” K283CD Waco/KBHT-HD3 Bellmead has given way to a 90s Rock centric Variety Hits brand after just seven months. The Bob-FM brand was previously heard in the Waco market on M&M’s 1590 KLRK/101.3 K267AI from from March 2012 until March 2013.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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