Clear Channel has flipped AC “Lite 102.9” WLYT Charlotte to Variety Hits “102.9 The Lake“.
Positioned as “It’s All About Variety”, the station is launching with 5000 songs in a row.
The move takes WLYT out of direct format competition with CBS’ “K104.7” WKQC. In the May PPM monthly, WKQC was fifth in the market with a 4.9 share while WLYT was 13th with a 3.4.
The first hour of 102.9 The Lake consisted of:
Everclear – Father Of Mine
Kim Wilde – You Keep Me Hanging On
Bad Company – Rock & Roll Fantasy
Train – Drops Of Jupiter
Kajagoogoo – Too Shy
Black Eyed Peas – I Gotta Feeling
Whitesnake – Is This Love
Del Amitri – Roll To Me
Toto – Hold The Line
Santana / Alex Band – Why Don’t You And I
Bangles – Manic Monday
Chumbawamba – Tubthumping
.38 Special – Hold On Loosely
Heart – All I Wanna Do Is Make Love To You
Billy Squier – My Kinda Lover
Nirvana – Come As You Are