Lotus Communications has flipped Spanish AC “Beso 107.1” KXOB Fresno to Classic Hits as “K-Hits 107.1” KHIT-FM. Sister Classic Rock KKBZ PD Andy Winford is overseeing the new station as well.
Lance Venta is Owner and Publisher of RadioInsight.com. Lance also advises stations, talent and brands on digital content strategies, programming integrations, and brand extensions.