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KQOB Oklahoma City Adds A Fun New Branding

Fun Classic Rock 96.9 Bob-FM KQOB Oklahoma City Jack Ron 98.9 Kiss Joey Heather Wild 104.9

KQOB completed its relaunch this morning as Rock leaning Classic Hits “Fun 96.9“.

The new format will be led by Jack Elliot and Ron Williams, who moved over from sister Hot AC 98.9 KIYS in November. The previous “Classic Rock 96.9” staff of Program Director/Midday host Leo Cage and afternoon hosts Inzinga and Spinozi remain in place.

Original Report 11/24: Just four and a half months after rebranding the former “96.9 Bob-FM” KQOB Enid/Oklahoma City as “Classic Rock 96.9“, Cumulus has pulled the plug on the format.

At 7pm last night, the station began stunting with Christmas music branded simply as “96.9“. The move will lead to a shuffle of morning shows in their cluster.

Jack Elliot and Ron Williams will slide from Hot AC “98.9 Kiss-FM” KYIS to 96.9 on Monday, December 3. The station will continue with Christmas music until after the holiday season when a new format will debut. Jack and Ron recently celebrated their 21st anniversary at Kiss. The opening at KYIS will be filled by Joey and Heather who are currently at sister CHR “Wild 104.9” KKWD.

With the recent departure of PD Cisco Kidd and now their morning show, will KKWD also be heading to a new format in the near future?

ICYMI: Our big announcement

Posted by Jack and Ron on Tuesday, November 24, 2015

KQOB is owned by Chisholm Trail Broadcasting and operated by Cumulus via LMA.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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