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WKGO Rebrands As Rocky 106

Lance Ventaby Lance Venta
January 5, 2016

Rocky 106 Go 106.1 WKGO WRQE Cumberland Forever MediaFollowing the closing of its purchase of Dix Communications cluster in Cumberland MD, Forever Media has begun bringing the stations in line with its corporate branding.

Classic Rock “Go 106.1” WKGO Cumberland MD rebranded on Monday as “Rocky 106” under new WRQE call letters. No changes to the station’s airstaff accompanied the new name.

Forever already uses the “Rocky” name on Classic Rockers in Altoona and Johnstown PA.

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Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

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Comments 2

  1. borderblaster's avatar borderblaster says:
    10 years ago

    I remember hearing “Go 106” as a CHR in 1981 during an overnight stop in Cumberland.

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    Reply
  2. elcartero's avatar elcartero says:
    10 years ago

    Yeah, and 94.1 WQZK was album rock. Now the roles are switched.

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    Reply

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WKGO Rebrands As Rocky 106

Lance Ventaby Lance Venta
January 5, 2016

Rocky 106 Go 106.1 WKGO WRQE Cumberland Forever MediaFollowing the closing of its purchase of Dix Communications cluster in Cumberland MD, Forever Media has begun bringing the stations in line with its corporate branding.

Classic Rock “Go 106.1” WKGO Cumberland MD rebranded on Monday as “Rocky 106” under new WRQE call letters. No changes to the station’s airstaff accompanied the new name.

Forever already uses the “Rocky” name on Classic Rockers in Altoona and Johnstown PA.

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Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

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Comments

Comments 2

  1. borderblaster's avatar borderblaster says:
    10 years ago

    I remember hearing “Go 106” as a CHR in 1981 during an overnight stop in Cumberland.

    Loading...
    Reply
  2. elcartero's avatar elcartero says:
    10 years ago

    Yeah, and 94.1 WQZK was album rock. Now the roles are switched.

    Loading...
    Reply

Leave a ReplyCancel reply

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