WGWD Tallahassee Sold; To Go Talk

Talk Radio 93.3 WGWD Derrell Day Burnie Thompson Classic Country Monte Bitner Don McCoyUpdate 4/16: WGWD flipped to Talk as expected this morning.

Update 4/9: Magic has confirmed that WGWD will soon flip to Talk with a lineup similar to that of sister 101.1 WYOO Panama City.

Talk Radio 93.3” will simulcast WYOO’s Derrell Day from 7 to 10am and regionally syndicated Burnie Thompson from 12 to 3pm. The remainder of the lineup will feature syndicated content: America’s Morning News 6-7am, Laura Ingraham from 10am to 12pm, Neal Boortz from 3 to 6pm, Michael Savage 6-9pm, Rusty Humphries 9pm to 1am, and Overnight America with Jon Grayson from 1 to 5am.

Original Report 2/18: In late December Magic Broadcasting II acquired Classic Country 93.3 WGWD Gretna/Tallahassee, FL for $1.2 Million.

In a report on the sale in the Tallahassee Democrat yesterday, the following was said about Magic’s plans for the station:

What will 93.3 sound like in a month or so?

McCoy said he hadn’t decided yet. He will do some research, some updating. But he did make one promise: “It will not be run like Cumulus or Clear Channel. It will be community-run and have community values.”

Yet on Thursday, Magic registered TalkRadio933.com for use with the station. Magic operates a similarly branded “Talk Radio 101.1” WYOO in Panama City, FL.

Magic also owns CHR “Island 106” WILN, Hot AC “V100” WVVE, Rock “97X” WYYX, and Reggae “TropRock 1290” WPCF/92.9 W225AG in Panama City. The company recently sold off its stations in Dothan, AL and is waiting for its sale of 93.5 KDAY Redondo Beach/Los Angeles and KDEY Ontario, CA to SoCal935 to close.

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