After most big storms pass, the focus turns to broadcasters rebuilding and helping their communities stay strong. But in Panama City, Florida, Powell Broadcasting instead made headlines by shutting down its stations, leaving some staffers both jobless and homeless.

There’s a better way to do this, argues disaster preparation expert Howard Price. He led a panel at the Audio Engineering Society’s annual convention in New York City Wednesday, then spoke with the Top of the Tower Podcast for an extended interview with host Scott Fybush.

This week’s podcast includes insight from Howard on how disaster preparation and planning can actually help broadcasters make money – plus more on the joint AES and NAB New York conventions, headlines on a sale and format change in northern New England, and more!