JVC Media launched Oldies “True Oldies Y100.1” W261BA Ocala/WXUS-HD2 Dunnellon FL on Saturday afternoon.
Utilizing the syndicated Scott Shannon’s True Oldies Channel as a basis, the station is focusing on 1960s and 70s hits. Local talent will be added to supplement the network programming.
JVC purchased W261BA from RFEngineers.com in August 2018 for $150,000. The translator previously rebroadcast Talk “The Goat” 900 WMOP Ocala.
JVC Media of Florida, one of the leading independent and locally owned radio broadcasters in the country, is proud to bring the biggest hits of the 60’s and 70’s back to North Central Florida radio with the launch of True Oldies Y100.1 (WXUS-HD2). The new True Oldies Y100.1 will introduce itself to Ocala, The Villages, and the surrounding area with The Best of the 60’s and 70’s – completely commercial-free!
“True Oldies Y100.1 is the perfect radio station for the Ocala and The Villages area. We custom designed the radio station to play the artists that we grew up LOVING like Elvis, The Beatles, Elton John, The Rolling Stones… it’s the best music of all time, and together with legendary DJs like Scott Shannon and our local guys it’s what made radio great growing up in the 60’s & 70’s” said Charlie Lombardo, JVC Media’s Senior Vice President of Programming. “We’ll be live and local on the radio with theme weekends, great giveaways, and FUN!
“True Oldies Y100.1 is exactly what is missing on the radio in Ocala and The Villages. We are bringing FUN radio to North Central Florida; our listeners love singing along to great music, interacting with live DJ’s, and being community oriented – we are super-serving this market and know the community will embrace Y100.1!” added JVC Ocala-Gainesville General Manager Sam Gerace.
JVC’s EVP Shane Reeve commented, “Our newest North Central Florida radio station, True Oldies Y100.1, will specialize in live and local radio personalities playing great music that makes you feel good. In addition to Q92.9 (WMFQ) and US102.3 (WXUS), we are better positioned to super-serve our local community – both listeners and business owners – with great events, music, promotions, and RESULTS!”
