After a week stunting with a loop of Alan Jackson’s “Gone Country”, Seven Mountains Media debuted Classic Country “Bigfoot Legends 107.7” WLGD Dallas/Wilkes-Barre PA at 10am today.
The station will feature Compass Media Networks’ Big D & Bubba in mornings. Becca Lynn, PD/afternoon host at sister “Bigfoot 103.1” 840 WVPO/103.1 W276DG Stroudsburg will add the programming duties and host middays at WLGD. Scranton/Wilkes-Barre area native Jeff Hunt, who recently joined the company’s “Bigfoot 102.1/101.3” WIFT DuBois/WKFT Strattanville PA as Production Director and midday host, will add afternoons at WLGD to his duties.
Original Report 6/25: The format wheel is in motion in Scranton/Wilkes-Barre.
Seven Mountains Media has begun stunting on its recently acquired 107.7 WLGD Dallas/Wilkes-Barre (formerly WCIG) with a loop of Alan Jackson’s “Gone Country”. Seven Mountains acquired the station earlier this year as part of a three company deal from Family Life Ministries.
We reported on our 6/18 Domain Insight on our expectations for the new format.
Family Life’s Christian programming will remain available in the Scranton/Wilkes-Barre market on a pair of translators. 103.9 W280CV Scranton was purchased by Family Life from Family Stations in January as part of a $725,000 multi-signal deal. Geos Communications’ 92.5 W223CC Wilkes-Barre will cover the southern half of the market. That translator currently is part of the multi-signal Classic Hits “Gem 104” network. Both translators will be fed by Audacy’s 98.5 WKRZ-HD3 Freeland.
