SummitMedia has announced that it has promoted Chris Allison to President/Market Manager of its Louisville cluster.
Allison has served as General Sales Manager in Wichita KS since April 2020. Prior to that he worked as Director of Sales and host at “ESPN Charlotte” 730 WZGV Charlotte NC for seven years and spent nine years as morning host and sales representative for Sports 1410 KGSO Wichita.
Allison replaces Steve Fehder, who had led the cluster from May 2021 until his exit in August.
SummitMedia, LLC names Chris Allison president and market manager of its Louisville operation.
Allison moves from SummitMedia’s Wichita, Kansas, cluster, where he served as General Sales Manager since 2020. Prior to that, he was both sales director and on-air host at The Game, ESPN Charlotte. He brings more than 25 years of broadcast experience including Sports Director and Sales Representative.
“I’m grateful for the opportunity to continue leading SummitMedia in this capacity. I look forward to leading the Louisville team nurturing relationships with local business owners to develop marketing strategies, while increasing SummitMedia’s revenue.
In addition to leading sales teams to success, Allison is recognized for motivating and inspiring team members to engage with the Company’s vision. Summit’s five stations in Louisville now benefit from his extensive experience devising sales strategies and augmenting business growth.
“We’re excited to have an executive of Chris’ caliber on our senior leadership team,” stated Summit Chairman and CEO Carl Parmer. “I’m confident he will drive the revenue growth in Louisville and deliver on the success of our brands and for our clients within the market.”
Allison and his wife, Reba, have five children ranging from 9-to-17 years of age. They look forward to actively participating in all the Louisville community has to offer.
