Ramar Broadcasting has flipped Hip Hop “92.3 The Vibe” K222CQ/KTTU-HD4 Lubbock TX to Conservative Talk “92.3 The Hub“.
The flip takes K222CQ out of direct format competition with Connoisseur Media’s “104.9 The Beat” KBTE and takes it up against Townsquare Media’s pair of 790 KFYO/95.1 K236CP and 1340 KKAM/103.9 K280GU.
The Hub lineup features many Salem Media shows. It will feature “Agribusiness Today with Tony St. James & Steven Orr” from 5-8am, Mike Gallagher from 8-11am, Archive West Texas or Lubbock Podcast Today from 11am-12pm, Scott Jennings from 12-2pm, The Erick Erickson Show from 2-6pm, Fox News Radio’s Will Cain Country from 6-7pm, Larry Elder 7-9pm, Hugh Hewitt 9-11pm, and The Overnight Drive with Steve Sommers overnights.
The former Hip Hop brand had a 1.2 share in the Fall 2025 Nielsen Audio ratings.
