Midwestern Broadcasting Company CHR “Z93” WJZQ Cadillac/Traverse City MI completed its revamp this morning with a shift to a broader playlist repositioning as “Hits From The 90s To Now”.
The first few songs after the relaunch were N’Sync “Tearing Up My Heart”, Black Eyed Peas “I Got A Feeling”, Christina Aguilera “Come on Over Baby”, Vanilla Ice “Ice Ice Baby”, Pussycat Dolls “Buttons”, and Juvenile “Back That Thang Up”.
The station continues to feature Ron & Rehmer in mornings from 6-10am, Program Director Bill ‘Broadway’ Bertschinger in middays, and Allie in evenings. The station is currently featuring ‘Heather B’ Backman tracking afternoons. Other new elements include a Friday night Classic Hip Hop show and a Saturday hour featuring listener hosted submitted playlists.
WJZQ had a 2.0 share in the Fall 2022 Nielsen Audio ratings in Traverse City trailing MacDonald Garber Broadcasting’s competing “106 KHQ” WKHQ’s 4.9 share.
Original Report 1/25: Midwestern Broadcasting Company CHR “Z93” WJZQ Cadillac/Traverse City MI is hyping a relaunch for Wednesday, February 1.
WJZQ is running promos teasing “changes are coming” with the station playing “Today’s Best Hits (For Now)”. A “World Premiere” will take place on the 1st at 9:29am under new Program Director/midday host Bill ‘Broadway’ Bertschinger. Broadway joined WJZQ in November after a six month stint programming crosstown CHR “106 KHQ” 105.9 WKHQ Charlevoix.
Also ahead of the changes, afternoon host AJ Guertin has departed the station.
