As the Spring ratings survey period began on Thursday, Nielsen has released its revised market rankings.
A number of moves have taken place in PPM markets with the biggest being Dallas/Fort Worth rising to market #4 as San Francisco drops behind it to #5.
Other PPM market changes are:
- Miami/Fort Lauderdale 12 -> 11
- Seattle/Tacoma 11 -> 12
- Tampa/St. Petersburg 17 -> 16
- San Diego 19 -> 18
- Denver/Boulder 18 -> 19
- Charlotte/Gastonia/Rock Hill 21 -> 20
- Nassau/Suffolk (Long Island) 20 -> 21
- Baltimore 23 -> 22
- Portland OR 22 -> 23
- Austin 29 -> 28
- Sacramento 28 -> 29
- Las Vegas 32 -> 31
- Pittsburgh 31 -> 32
- Raleigh/Durham 37 -> 35
- Cleveland 35 -> 36
- Columbus 36 -> 37
- Nashville 40 -> 39
- San Jose 39 -> 40
- Jacksonville 46 -> 44
- Providence/Warwick/Pawtucket 44 -> 45
- Norfolk/Virginia Beach/Newport News 45 -> 46
- West Palm Beach/Boca Raton 49 -> 48
- Memphis 51 -> 52
- Hartford 54 -> 55
With the elimination of three markets last week (#99 Greenville/New Bern/Jacksonville NC, #109 Visalia/Tulare/Hanford CA, and #214 Sunbury/Selinsgrove/Lewisburg PA), most of the diary markets rose. The biggest jump was Frederick MD from market #177 to 171.
Most of the other biggest growth markets are in Florida where Daytona Beach rose from market 92 to 87, Fort Pierce/Stuart/Vero Beach from 98 to 94, and Melbourne/Titusville from 102 to 99. Sioux Falls SD rose from 175 to 170,
The most notable drop was Louisville from market #55 to #58.
Four sets of markets were considered tied with identical population estimates. Bryan/College Station TX and Columbus GA rank 185., both Dothan AL and Laredo TX are market #190, Salina/Manhattan and nearby Topeka KS are both markets #198, and Cedar Rapids IA and Winchester VA share market #200.
The new ranking lists can be seen on our Ratings page at RadioInsight.com/ratings.
