Anaheim Broadcasting Classic Hits 99.9 KOLA San Bernardino/Riverside CA has announced the promotion of Freddy Rivera to afternoon host starting Monday, January 19.
Rivera has hosted Saturday nights and Sunday afternoons at KOLA since February 2021. He previously worked at iHeartMedia from 2003 to 2018 where he held roles at Rhythmic CHR 99.1 KGGI Riverside, Hot AC “Mix 102.9” KDMX Dallas and Rhythmic AC “Hot 92.3” KHHT and CHR 102.7 KIIS-FM Los Angeles. He has also worked at KOKO Fresno and SiriusXM’s “Playboy Radio”.
Rivera said, “Coming back to the Inland Empire and joining the team at KOLA feels like stepping into the chapter I’ve been working toward for years. This community raised me, and I’m honored to bring my voice home every afternoon. I’m ready to do the best work of my career at such a legendary station.”
General Manager Jeff Parke said, “From the first time I met Freddy, I wondered how we could get him in here full-time. He’s an extremely talented and energetic broadcaster. I couldn’t be happier”
Program Director Gary Springfield added, “It turns out the best person to take over afternoons was already in the building. Freddy is great to work with, and I’m really excited about what he’ll bring to afternoons for the Inland Empire.”
Rivera fills the opening created by Vic Slick’s retirement at the end of 2025.
