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La Gran D Moves In Boise; La Poderosa To Return

Lance Ventaby Lance Venta
January 16, 2015

Latino 106.3 La Gran D La Grande 101.9 KDBI Boise KQTA Poderosa KPDAAnother station is on the move in Boise.

As Country “100.7 The Bull” KQBL prepares to relocate to 101.9 in Mid-February, JLD Media has cleared an opening by moving Regional Mexican “101.9 La Gran D” KDBI Emmett to 106.3 Homedale. That move eliminates Spanish AC “Latino 106.3” KQTA.

With the KDBI call letters moved to the 106.3 allocation, 101.9 has temporarily claimed the KPDA call letters that belonged to 100.7 during a previous format. That Regional Mexican “La Poderosa” brand appears to be on its way back to Boise and 100.7 as JLD Media registered LaPoderosaIdaho.com concurrently with LaGranD1063.com.

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Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

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La Gran D Moves In Boise; La Poderosa To Return

Lance Ventaby Lance Venta
January 16, 2015

Latino 106.3 La Gran D La Grande 101.9 KDBI Boise KQTA Poderosa KPDAAnother station is on the move in Boise.

As Country “100.7 The Bull” KQBL prepares to relocate to 101.9 in Mid-February, JLD Media has cleared an opening by moving Regional Mexican “101.9 La Gran D” KDBI Emmett to 106.3 Homedale. That move eliminates Spanish AC “Latino 106.3” KQTA.

With the KDBI call letters moved to the 106.3 allocation, 101.9 has temporarily claimed the KPDA call letters that belonged to 100.7 during a previous format. That Regional Mexican “La Poderosa” brand appears to be on its way back to Boise and 100.7 as JLD Media registered LaPoderosaIdaho.com concurrently with LaGranD1063.com.

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Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

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Comments

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