La Gran D Moves In Boise; La Poderosa To Return
Another station is on the move in Boise.
As Country “100.7 The Bull” KQBL prepares to relocate to 101.9 in Mid-February, JLD Media has cleared an opening by moving Regional Mexican “101.9 La Gran D” KDBI Emmett to 106.3 Homedale. That move eliminates Spanish AC “Latino 106.3” KQTA.
With the KDBI call letters moved to the 106.3 allocation, 101.9 has temporarily claimed the KPDA call letters that belonged to 100.7 during a previous format. That Regional Mexican “La Poderosa” brand appears to be on its way back to Boise and 100.7 as JLD Media registered LaPoderosaIdaho.com concurrently with LaGranD1063.com.