After launching in October, Norsan Media Spanish Tropical “Kaliente 103.1” WFYY Windemere/Orlando FL launched a local on-air lineup this week.

The station will feature “El Bembé de la Mañana” with Juan ‘El Bebo’ Adames, Kiara Rivera and producer Alfonso Ali. Adames previously worked at multiple stations in Orlando most recently co-hosting mornings on Cox Media Group’s “Exitos 96.5” WOEX plus “Mega 98.1” WNUE, “KQ 103.1” WHKQ and “103.5/103.7 Urbana-FM” 1140 WURB as well as at radio and television stations in Puerto Rico. Rivera is a former Miss Mundo USA Latina and has starred on multiple Telemundo telenovelas.

Longtime Orlando personality Jessica Reyes will host middays from 10am to 3pm. Reyes has previously been heard in the market on “Mega 98.1” WNUE, CHR “101.9 Amp Radio” WQMP as well as stations in Allentown PA, Fort Myers, Tampa, and Washington DC along with multiple Orlando television stations in both English and Spanish roles including the syndicated “The Daily Buzz”.

‘Ale La Bollusca’ will host “Viral y Kaliente” in afternoons from 3-7pm. She has previously been featured on shows including ‘El Gordo y La Pelua’ and ‘El Molusco y La Burbu’ in Puerto Rico and Florida.

Program Director Arnulfo Ramirez said, “We are thrilled to introduce a lineup of talented personalities on Kaliente 103.1 FM. Our new talent and programming brings an exciting mix of high energy and experience, ensuring our listeners get the best entertainment and connection to our culture.”

CEO Natalia Sanchez Alvarez added, “This is just the beginning of an exciting new chapter for Norsan Media in Orlando, and we are delighted to bring this engaging and original content to the Hispanic audience.”