Beasley Media Group and Learfield’s Michigan Sports Properties have agreed to a multi-year broadcast agreement making Classic Rock 94.7 WCSX Detroit the new flagship station for Michigan football, men’s basketball and hockey games.
As bart of the deal, Classic Hip Hop “105.1 The Bounce” WMGC-FM will carry select regular season and all post-season women’s basketball games. The Beasley Detroit cluster will also have weekly Michigan sports features, interviews, and digital content. The stations replace Audacy News 950 WWJ (football and men’s basketball) and 1270 WXYT (hockey) as Michigan’s broadcast home in Detroit.
Beasley VP/Operations Kevin Rich said, “When it comes to college athletics, no brand is bigger and no fan base is more passionate than the University of Michigan. We’re thrilled to partner with the University and Michigan Sports Properties to bring top-tier programming and play-by-play coverage to fans across Southeast Michigan. Go Blue!”
Beasley Detroit VP/Market Manager Patti Taylor commented, “Michigan Athletics has a long and storied tradition, just like WCSX, a heritage station with deep roots across Southeastern Michigan. We’re proud to unite these two legacies and continue delivering Michigan Athletics to passionate fans across the region on our platforms.”
Michigan Sports Properties VP/General Manager Jennifer Cadicamo commented, “We’re thrilled to begin this new partnership with Beasley Media Group. For the first time in the Detroit market, Michigan fans can hear live coverage of all football, basketball, and hockey on a regional FM signal with 94.7 WCSX. We are also pleased to announce that Jon Jansen and Doug Karsch will remain as the voices of our football radio broadcasts”.
Adding to the comments, Michigan Executive Senior Associate Athletic Director and Chief of Staff Doug Gnodtke said, “Partnering with Beasley Media Group as our new flagship radio station marks an exciting chapter for our athletics department. This collaboration will not only amplify the voices of our student-athletes and coaches, but it also strengthens our connection with fans and alumni in metro Detroit and across the state of Michigan. We appreciate Learfield partnering with Beasley to bring the energy and spirit of our games to a broader audience, celebrating the dedication and hard work of our teams on and off the field, court and ice.”
