KIXC-FM LLC. has debuted its permanent format on 96.3 KXXN Iowa Park/Wichita Falls, TX.
After stunting as “Holiday 96.3” from October 23 until yesterday when the stunt shifted to “Stripper Music” leading up until today’s 12pm debut of CHR “Wild 96.3“.
Billed as “The Falls Party Station”, the new format takes direct aim at Townsquare Media’s Adult leaning 92.9 KNIN and Cumulus’ Rhythmic CHR “Hot 103.9” KQXC.
RT @radioinsight: RadioInsight: Wichita Falls Gets Wild – http://t.co/sLOPdETH