Wichita Falls Gets Wild

Wild 96.3 Wichita Falls Party Station 92.9 NIN KNIN KIXCKIXC-FM LLC. has debuted its permanent format on 96.3 KXXN Iowa Park/Wichita Falls, TX.

After stunting as “Holiday 96.3” from October 23 until yesterday when the stunt shifted to “Stripper Music” leading up until today’s 12pm debut of CHR “Wild 96.3“.

Billed as “The Falls Party Station”, the new format takes direct aim at Townsquare Media’s Adult leaning 92.9 KNIN and Cumulus’ Rhythmic CHR “Hot 103.9” KQXC.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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