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WAJI Fort Wayne Reverts To Majic Identity

Lance Ventaby Lance Venta
September 4, 2015

Majic 95.1 Best FM WAJI Fort Wayne Mandi Michaels Sid KellySarkes Tarzian Hot AC “95.1 Best-FM” WAJI Fort Wayne has flipped back to AC under its long time “Majic 95.1” identity.

WAJI had dropped its “Majic” moniker for “Best-FM” in March 2014 as the station evolved to Hot AC. Adams Radio filled the softer AC position later that year with the launch of “Soft Rock 103.9” WWFW.

The new Majic is being positioned as “Songs You Can Sing Along To” and debuted with Lifehouse “You And Me”, Taylor Swift “Style”, Kelly Clarkson “Since U Been Gone”, and Journey “Don’t Stop Believin'”

The move comes with the exit of several staffers over the past few weeks. Program Director Dan Kennedy left last month for a non-radio industry position. Morning host Sid Kelly and middayer Mandi Michaels were let go earlier this week leading up to the change.

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Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

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  1. Eric Jon Magnuson's avatar Eric Jon Magnuson says:
    11 years ago

    Kudos to the folks at Soft Rock, who’ve apparently scooped up the discarded Best-era Twitter handle (@951bestfm)–which just happens to still be linked from Majic’s site.

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WAJI Fort Wayne Reverts To Majic Identity

Lance Ventaby Lance Venta
September 4, 2015

Majic 95.1 Best FM WAJI Fort Wayne Mandi Michaels Sid KellySarkes Tarzian Hot AC “95.1 Best-FM” WAJI Fort Wayne has flipped back to AC under its long time “Majic 95.1” identity.

WAJI had dropped its “Majic” moniker for “Best-FM” in March 2014 as the station evolved to Hot AC. Adams Radio filled the softer AC position later that year with the launch of “Soft Rock 103.9” WWFW.

The new Majic is being positioned as “Songs You Can Sing Along To” and debuted with Lifehouse “You And Me”, Taylor Swift “Style”, Kelly Clarkson “Since U Been Gone”, and Journey “Don’t Stop Believin'”

The move comes with the exit of several staffers over the past few weeks. Program Director Dan Kennedy left last month for a non-radio industry position. Morning host Sid Kelly and middayer Mandi Michaels were let go earlier this week leading up to the change.

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Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

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Comments

Comments 1

  1. Eric Jon Magnuson's avatar Eric Jon Magnuson says:
    11 years ago

    Kudos to the folks at Soft Rock, who’ve apparently scooped up the discarded Best-era Twitter handle (@951bestfm)–which just happens to still be linked from Majic’s site.

    Loading...
    Reply

Leave a ReplyCancel reply

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