The Block Doubles Up Into Spartanburg
Entercom Urban “96.3 The Block” W242BX/93.7 WFBC-HD2 Greenville SC has added a second signal to cover the Spartanburg half of the market.
104.5 W283CG Inman SC completed its move from Tryon NC and is now operating with 250w/140m from just outside Spartanburg. The launch gives the station near full coverage of the entire market.
“96.3 The Block” debuted in October 2015 and carries the Steve Harvey Morning Show and parts of The Breakfast Club. While it is not publicly appearing yet in Nielsen Audio’s ratings we can see that it has made inroads against SummitMedia’s Rhythmic CHR “Hot 98.1” WHZT, which dropped from a 5.6 share in the Fall 2015 book to 3.9 in the Winter 2016.