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Rob Roberts Named Cumulus VP/Hot AC; Louie Diaz Q100 Atlanta PD

Q100 99.7 WWWQ Atlanta Bert Show Nielsen Audio CumulusTwo Cumulus Media programmers are swapping stations as Rob Roberts is promoted to Vice President/Hot AC for the company.

As part of his promotion Roberts will relocate to Washington DC and add day-to-day PD duties for Hot AC “Mix 107.3” WRQX. Louie Diaz, who has programmed WRQX for the past year, will head to Atlanta as Operations Manager for the market and PD of CHR “Q100” 99.7 WWWQ.

Roberts joined then 100.5 WWWQ and Alternative “99X” WNNX in May 2006 as Operations Manager. He added PD duties for Q100 stations in January 2008 ahead of its frequency swap and flip of WNNX to Rock. Prior to joining Cumulus he spent eleven years as PD of Clear Channel CHR “Y100” WHYI Miami and as Regional VP/Programming for the company. Diaz joined WRQX last November upon its flip back from CHR to Hot AC. He has also programmed Cumulus “Hot 93.3” KLIF-FM Dallas and Alpha Media CHR “Live 95.5” KBFF and Country “98.7 The Bull” KUPL Portland.

Cumulus Media announces that it has named Louie Diaz, current Program Director of WRQX in Washington, D.C., to Operations Manager, Cumulus Media-Atlanta and Program Director of WWWQ in Atlanta, GA. Rob Roberts, current Operations Manager, Cumulus Media-Atlanta and Program Director of WWWQ, will move to WRQX/Washington, DC as Program Director and will also assume the newly created role of Vice President/Hot AC at the corporate programming level.

Mike McVay, Senior Vice President, Content & Programming, Cumulus Media and Westwood One, said: “We’re fortunate to be able to tap the great brains inside of Cumulus programming and apply the theory of “Highest and Best Use” to their skills and match them with where they can be most effective. Rob brings a wealth of experience to our Corporate Programming platform and a fresh set of eyes for WRQX. Louie has done a great job with WRQX and his fresh vision on Q100 will provide even greater upside to an already successful station.”

Sean Shannon, Vice President/Market Manager, Cumulus Media-Atlanta said: ““For 10 years Q100 has thrived under Rob’s programming leadership. He leaves Q100 in a market leading position and his shoes are definitely big ones to fill. Louie’s passion for the format and track record of success promise a bright future for Q100.”
 
Jake McCann, Vice President/Market Manager, Cumulus Media- Washington, D.C. said: “We are going to miss Louie Diaz who oversaw the triumphant return of The Jack Diamond Morning Show and Mix to Washington DC. Rob Roberts is one of the best PD’s in the business and we are excited to work with him as MIX continues its rise.” 
 
Roberts said: “After two decades of working with Mike, he asked if I was up for more. Everyone should be so lucky. This new opportunity is a unique chance to continue forging a great path for WRQX and The Jack Diamond Morning Show while allowing me to work with other great stations in Cumulus. I am excited o join Dave Milner and Jake McCann’s team in D.C. In Atlanta, I’ve had some of the greatest experiences of my life and I will always pull for Q100 and the cluster to continue to shine brightly. But moving forward to one of the most dynamic radio stations and cities in America is a chance that has to be grabbed. We’re going to have a lot of fun.”

Diaz said: “I am excited and grateful for this opportunity. Our Atlanta cluster has legendary stations with great talent on and off air. Thank you to Mike McVay, Jeff Brown, and Sean Shannon. I am looking forward to joining the Cumulus/Atlanta team and getting to work with Q100 and our Atlanta stations.”

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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