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107.3 The Drive Debuts In Bellefontaine

Lance Ventaby Lance Venta
January 3, 2017

107.3 The Drive WPKO-HD2 W297BP BellefontaineV-Teck Communications has launched Classic Rock “107.3 The Drive” W297BP/WPKO-HD2 Bellefontaine OH.

W297BP had debuted in November with Christmas music before spending the last two days looping Stairway To Heaven in preparation of the new format launch.

January 3, 2017 – Radio Consulting Services, LLC announces they have just launched Classic Rock format on WPKO HD2 and FM Translator W297BP Bellefontaine, OH. The station is now known as “Classic Rock The New 107.3 The Drive”.

WPKO is owned by V-Teck Communications, Inc. headed by President Lou Vito who said “The station was All-Christmas from November 1st through December 31st. At midnight on New Year’s Eve we stunted by playing covers of “Stairway To Heaven” interspersed with a ticking clock before switching to Classic Rock at 9am this morning.”

Radio Consulting Services, Managing Partner Jon Holiday and Programmer Rick Brady, Holiday said, “Classic Rock continues to be a winner.” Brady commented, “With the stunt consisting of covers of Stairway to Heaven, it wasn’t a stretch that Classic Rock was coming next.”
Holiday and Brady were part of the team that made Jones Radio Networks®, Inc., America’s leading independent radio programming company. The duo continued with Dial Global after it acquired Jones in 2008.

V-Teck Communications, Inc. owns radio stations WBLL-AM, WPKO-FM, WPKO HD-2 and FM Translator W297BP in Bellefontaine, OH.

Denver, CO based Radio Consulting Services, LLC is a full-service consulting firm, advising radio stations on programming, research, marketing/promotions, imaging, content, and talent development in multiple formats, including News/Talk/Sports, Country, AC/Hot AC, Top 40, Rock and various gold based formats.

For more information about Radio Consulting Services, call 303.690.9093 or visit http://radioconsultingservices.com

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Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

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107.3 The Drive Debuts In Bellefontaine

Lance Ventaby Lance Venta
January 3, 2017

107.3 The Drive WPKO-HD2 W297BP BellefontaineV-Teck Communications has launched Classic Rock “107.3 The Drive” W297BP/WPKO-HD2 Bellefontaine OH.

W297BP had debuted in November with Christmas music before spending the last two days looping Stairway To Heaven in preparation of the new format launch.

January 3, 2017 – Radio Consulting Services, LLC announces they have just launched Classic Rock format on WPKO HD2 and FM Translator W297BP Bellefontaine, OH. The station is now known as “Classic Rock The New 107.3 The Drive”.

WPKO is owned by V-Teck Communications, Inc. headed by President Lou Vito who said “The station was All-Christmas from November 1st through December 31st. At midnight on New Year’s Eve we stunted by playing covers of “Stairway To Heaven” interspersed with a ticking clock before switching to Classic Rock at 9am this morning.”

Radio Consulting Services, Managing Partner Jon Holiday and Programmer Rick Brady, Holiday said, “Classic Rock continues to be a winner.” Brady commented, “With the stunt consisting of covers of Stairway to Heaven, it wasn’t a stretch that Classic Rock was coming next.”
Holiday and Brady were part of the team that made Jones Radio Networks®, Inc., America’s leading independent radio programming company. The duo continued with Dial Global after it acquired Jones in 2008.

V-Teck Communications, Inc. owns radio stations WBLL-AM, WPKO-FM, WPKO HD-2 and FM Translator W297BP in Bellefontaine, OH.

Denver, CO based Radio Consulting Services, LLC is a full-service consulting firm, advising radio stations on programming, research, marketing/promotions, imaging, content, and talent development in multiple formats, including News/Talk/Sports, Country, AC/Hot AC, Top 40, Rock and various gold based formats.

For more information about Radio Consulting Services, call 303.690.9093 or visit http://radioconsultingservices.com

Share This:

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  • Share on Bluesky (Opens in new window) Bluesky
  • Share on Threads (Opens in new window) Threads
  • Share on Reddit (Opens in new window) Reddit
  • Print (Opens in new window) Print
  • Email a link to a friend (Opens in new window) Email
  • More
  • Share on Mastodon (Opens in new window) Mastodon
  • Share on Telegram (Opens in new window) Telegram
  • Share on WhatsApp (Opens in new window) WhatsApp
Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

Log In

Join Now | Lost Password?

Comments

Leave a ReplyCancel reply

Recent Headlines

She's Country Compass Media Emily Harlan

Compass Media Networks To Launch Pair Of Connoisseur Media Weekend Shows Into Syndication

July 15, 2026
Bobby Bones Show iHeartMedia Women Of Country

Web Girl Morgan To Depart Bobby Bones Show

July 15, 2026
FCC Seal 2020 Federal Communications Commission

FCC To Vote To Remove Television Ownership Caps; No Changes To Radio Yet

July 15, 2026
Marky Ramone Radio iHeartMedia

iHeartMedia Launches Marky Ramone Radio

July 15, 2026
Cumulus Media 2018 Mary Berner

Cumulus Media Becomes First Commercial Licensee For Xperi’s AutoStage Portal Premium Measurement

July 15, 2026
92.5 The River WXRV Boston

June 2026 (5/28 – 6/24) Nielsen Audio PPM Ratings Day 2: WXRV Continues To Sail To Higher Marks

July 14, 2026
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