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WLOR Brings Classic Hip-Hop To Huntsville

Sunny 98.1 The Beat 1550 WLOR HuntsvilleSouthern Stone Communications Urban Oldies “Sunny 98.1” 1550 WLOR Huntsville/98.1 W251AC Capshaw AL flipped to Classic Hip-Hop “98.1 The Beat” at 12pm today.

The station stunted for two hours with television theme songs following the conclusion of the Steve Harvey show this morning. Program Director/Midday host Ed Gaines and afternoon host Rick Lee remain in place with the format change.

The new format positions WLOR between Cumulus Urban AC 94.1 WHRP and Broadcast One rimshot Urban 103.1 WEUP-FM. WLOR held a 2.2 share in the Fall 2016 Nielsen Audio ratings.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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