WFUZ Rebrands As Alt 92.1

Alt 92.1 Fuzz WFUZ Scranton Wilkes-Barre 102.7 96.1For the second time since flipping to Alternative in 2010, Times-Shamrock has rebranded Alternative 92.1 WFUZ Nanticoke/Wilkes-Barre PA.

What was originally “FM 92.1” became “Fuzz 92.1in September 2012. Now the station has become “Alt 92.1” with a new positioner of “Sounds Different”. The slogan comes from sister “FM 102.1” WLUM Milwaukee and is accompanied by a renewed push towards breaking new music and artists.

Alt 92.1 is also heard on 96.1 W241AZ Clarks Summit and 102.7 W274AO Scranton, which are both fed via 106.9 WEZX-HD2 Scranton.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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