Peak Rises In Great Falls

107.5 the Peak Great Falls KIMO Mighty MoAs the pieces fall into place from the Cherry Creek/Montana Radio Company swap, 107.5 K298BL Great Falls MT has dropped its simulcast of Country “107.3 The Mighty Mo” KIMO Townsend/Helena in favor of Adult Alternative as “107.5 The Peak” fed via KMON-HD2 Great Falls.

Positioned as “Montana’s Rock Alternative”, the new format is focusing on Alternative hits of 90s through now. The format change also eliminates a local competitor to Cherry Creek Country “94.5 Max Country” KMON-FM.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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