iHeartMedia Launches 96 Rock Panama City
iHeartMedia flipped “96.3 Real Fun Beach Radio” 590 WDIZ/96.3 W242BF Panama City FL to Active Rock “96 Rock” at 5pm today.
The station will run 5,000 songs commercial free for two weeks before debuting its airstaff on July 17. The station will carry the syndicated Lex & Terry morning show and return former local jock Paco to the market for afternoons.
The new format goes after Magic Broadcasting Active Rock “97X” 97.7 WYYX.