CHR 103.9 Kiss-FM Sarasota Debuts
After two months of stunting with Christmas Music, “103.9 Kiss-FM” 1450 WSDV/103.9 W280EV Sarasota FL officially launched at midnight as a CHR.
Positioned as “All The Hits”, WSDV will carry the “Johnny’s House” morning show based at sister “XL 106.7” WXXL Orlando along with voicetrackers in all other dayparts.
Original Report 11/1: iHeartMedia will flip Talk/Business “Sarasota News Radio” 1450 WSDV/103.9 W280EV Sarasota FL to Hot AC “103.9 Kiss-FM” after the holiday season, but first the station will run two months of Christmas Music.
WSDV fills the role that former sister AC 92.1 WLTQ-FM served in the market as a usual early entrant to the Christmas music ranks until its flip to Country in 2016. The previous mix of Talk and Bloomberg Business programming remains in place on former simulcaster 1320 WDDV Venice.