WCKG Becomes Fresh 105.9

Fresh 105.9 WCKG

WCKG has made its shift to AC as “Fresh 105.9” launching at 5:00pm Central time with U2’s “Beautiful Day” followed by Kelly Clarkson’s “Because of You”. The station had spent the whole day simulcasting its CBS sister stations. Imaging and Presentation are identical to “Fresh 102.7” WWFS New York.

Mike Peterson, PD of sister Country WUSN will program Fresh as well while Dave Robbins becomes VP/GM.

Listen to the Format Change at the Format Change Archive.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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