Chicago’s Liberal Talker WCPT will move its programming on November 26 from the Northwest suburban 850 signal to the closer to the market 820. While both frequencies are daytime only, 820 (currently WAIT) has a 5kw signal centrally located in the market. The move is a chain reaction brought upon by Relevant Radio’s purchase of 950 WNTD and the pending move of its Catholic programming from 820 to 950. 850 will take the WAIT calls and brokered programming.
Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.