KTPK Drops Classic Country For Christmas

Christmas Classic Country 106.9 KTPK TopekaIs a change afoot at Alpha Media Classic Country 106.9 KTPK Topeka KS?

The station went all-Christmas this morning rebranding as “Christmas 106.9” in the process. While not a guarantee of a post-Christmas change, the dropping of the station’s primary branding usually accompanies such a move. As does the precipitous drop in ratings KTPK has seen over the past year. As recently as the Spring 2017 Nielsen Audio ratings, the station was tied for the top spot in the market with a 10.2 share. By Spring 2018 it had fallen to a 5.6.

Alpha Media used an all-Christmas stunt in the Topeka market just last year to accompany the move-in of 98.5 KSAJ into the market prior to its flip to Variety Hits “98.5 Jack-FM“.

KTPK joins Cumulus Media AC “Majic 107.7” KMAJ-FM Carbondale doing holiday music in the Topeka market.

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