1210 The Man To Launch In Miami
Tony Calatayud’s Cielo Media Holdings announced it will launch Hot Talk “1210 The Man” WNMA Miami Springs FL in March.
Currently carrying a mix of Spanish and English talk shows owned by Multicultural Broadcasting, the station will feature a “vibrant radio lineup and programming showcasing all themes vital to men, namely powerful talk radio centered on current events, news, business, lifestyle, sports, cigars, cars and sports betting.” Former 560 WQAM midday host and current Athletic columnist Orlando ‘The Big O’ Alzugaray will anchor the stations lineup with a 3-6pm afternoon show. Alzugaray will also serve as Assistant Station Manager.
Cielo Media Holdings is led by former Salem Media Miami General Manager Tony Calatayud. Calatayud also served as President of Salem’s Spanish Division.
Cielo Media Holdings, a cutting edge U.S. media entity and radio broadcaster, targeting male oriented audiences with a dynamic format, today announced that it will launch ‘The Man” in March of 2019 on 50,000 watt powerhouse 1210AM-WNMA. Cielo acquired the broadcast rights to WNMA in late 2018.
‘The Man’ will blaze a trail of providing all 2.5 million men in the South Florida area with a vibrant radio lineup and programming showcasing all themes vital to men, namely powerful talk radio centered on current events, news, business, lifestyle, sports, cigars, cars and sports betting.
Cielo Media CEO & President, Tony Calatayud commented, “We firmly believe this format will be revolutionary in that all men will have a radio they can call their own. One that will inspire, edify, educate, entertain and inform. South Florida has been awaiting a station such as this one for many years. Our goal is an all-in-one home whereby men receive all they desire and more.”
The Man marks the 15th station launch for Calatayud over the last 19 years. Since 1999, those stations have grossed in excess of $140 million in 11 different markets.
Powerful talents, headlined by 29-year radio veteran and South Florida favorite Orlando ‘The Big O’ Alzugaray, will anchor the daily lineup for The Man with South Florida’s top afternoon drive time program from 3PM to 6PM. He will also serve as The Man’s Assistant Station Manager.
“After all of these years in sports radio, it’s fantastic to expand to a format that truly compliments the man in every element, stated Alzugaray. This station will be the center of the universe for the man interested in sports, business, local news, entertainment, music, in other words; The Man lifestyle. No topic will be untouchable, no controversy will be avoided, if it affects the man, we’ll talk about it.”
Cielo Media will provide information and news on other dynamic programs and hosts debuting on 1210TheMan over the days and weeks ahead thru our social media platforms- all available @1210theman via Facebook, Twitter, Instagram and Youtube.
The station will commence a preview of 1210 The Man on Valentine’s Day, February 14th.