Townsquare Media has evolved Rhythmic Oldies “Mega 99.3” KMGW Naches/Yakima WA to Classic Hits.
Branding on-air as “Mega Hits 99.3“, the station is focusing on pop and rock hits from the mid 70s through mid 90s while positioning as “Classic Hits of the 70s and 80s”.
The new format puts KMGW in direct format competition with Stephens Media Group’s “100.9 Cherry-FM” KARY-FM Grandview.
















