Liggett Communications has launched AAA/Americana “92.7 The Hills” 1590 WHLX Marine City/92.7 W224DT Port Huron MI.
Branded as “Country, Rock, Folk”, the station debuted at 9:27 this morning after stunting with a heartbeat effect. Artists heard so-far on the station include Chris Stapleton, Mumford & Sons, Bob Seger, NeedToBreathe, and Dixie Chicks.
WHLX/W224DT had been stunting in late 2018 as All-Christmas “92.7 The Gift” but returned to simulcasting one of their sister stations prior to today’s launch.