Steel Broadcasting has flipped 1490 WMPX Midland MI from a simulcast of Classic Hits “Sunny 97.7” WMRX-FM Beaverton to Classic Country “107.7 The Highway“.
The move coincides with the launch of 107.7 W299CK Midland brining WMPX’s programming to FM. The new format will be centered on Country hits of the 1990s and also include local high school and Northwood University sports.