As streaming services continue to blur the lines between being just a playlist feed and offering a broader mix of audio services, Spotify has launched the closest thing to a customized broadcast station.

“Your Daily Drive” is described as “a new Spotify playlist that combines the very best of news talk shows, including the relevancy and personality of the hosts, with the best of audio streaming (on demand, personalized playing and discovery). It combines music you love with relevant, timely world updates from reputable sources – all put together in a seamless and unified listening experience.”

The station will include:

• Short-form podcast news updates from Wall Street Journal, NPR, and PRI
• A mix of your favorite songs and artists interspersed with tracks you’ve yet to discover
• Updates throughout the day to keep both the music and news fresh
• An escape from toggling between multiple stations to avoid music that isn’t quite your speed

The Your Daily Drive feature is in the Your Library section under “Made For You”.

INSTANT INSIGHT: Anyone in denial of streaming taking listeners away because radio offers something unique that streaming cannot needs to get over themselves quickly. If there’s money to be made for a streaming service to add hosts with content that is customized for the listener they’ll do so. Make your station stand out in a way that an algorithm cannot before it is too late, because it already might be.

If it feels like you’re always in the car, you’re not alone. Americans log 70 billion hours behind the wheel each year, with a big chunk of that time spent commuting to and from work or school. To help make that time fly by, stay up to date on the world around you, and maybe even rock out to a few timeless classics, we are excited to introduce Your Daily Drive.

It’s a new Spotify playlist that combines the very best of news talk shows, including the relevancy and personality of the hosts, with the best of audio streaming (on demand, personalized playing and discovery). It combines music you love with relevant, timely world updates from reputable sources – all put together in a seamless and unified listening experience.

US users can get revved up for a personalized audio feed that blends music and news in one place for the perfect commute experience. Included at launch:

• Short-form podcast news updates from Wall Street Journal, NPR, and PRI
• A mix of your favorite songs and artists interspersed with tracks you’ve yet to discover
• Updates throughout the day to keep both the music and news fresh
• An escape from toggling between multiple stations to avoid music that isn’t quite your speed

US users can make the most of their time on the road by tuning-in to Your Daily Drive starting today. Map your way to the new Driving Hub for all things car.