El Dorado Broadcasters has completed its $1 million purchase of Sports “CBS Sports Radio 910” KMPS Hesperia and Classic Hits “103.1 The Route” KVFG Victorville CA from Entercom and has debuted a new format on the FM.
KVFG relaunched as Regional Mexican “103.1 La X” KXVV at 6pm on Monday, August 26. The station is featuring a lineup including “El Bueno, La Mala y El Feo” based at 101.9 KSCA Los Angeles in mornings, Marcela Luevanos in middays, Cristian ‘El Chilango’ Quiñones in afternoons, and Dr. Cesar Lozano and Monico ‘El Matrero’ Barrios in evenings.
El Dorado has also taken 910 KMPS silent for “financial reasons” according to the STA filing with the FCC.