WBCG Goes Up With Christian Hits

Up 98.9 My-FM WBCG Port CharlotteiHeartMedia has flipped Hot AC “98.9 My-FM” WBCG Murdock/Port Charlotte FL to Christian AC “Up 98.9“.

The station is utilizing programming from the “Christian-FM” syndicator that includes the Brant Hanson Show in mornings, Doug Hannah in middays, and Lisa Barry in afternoons. WBCG has long not had any locally originating programming as the former Hot AC format was all based out of market pre-dating its relaunch as “My-FM” in 2014.

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