Following the addition of a simulcast in Columbus in July, Delmar Communications has rebranded Classic Hits 1550 WDLR/92.9 W225CM Delaware OH and 1580 WMYC (formerly WVKO)/92.9 W225CS Columbus as “My 92.9“.
Positioning as “70s, 80s and More”, the station is emphasizing being “live and local” with an emphasis on WDLR’s coverage area north of Columbus. “My 92.9” is part of crowded Classic Hits marketplace in Columbus proper that includes Runnymede’s “Kool 101.7” WNKO, Saga’s “Rewind 103.5/104.3” WNND Pickerington/WNNP Richwood, and two Variety Hits stations in iHeartMedia’s “93.3 The Bus” WODC Ashville and NABCO’s “103.9 Jack-FM” WJKR Worthington.
WMYC/W225CS is in the process of being sold to Delamr related company ICS Communications for $220,000. Its translator resumed operations in late August after being off the air for repairs since February.