Looks like CBS is adding to its stable of Free-FM branded FM Talkers… Or is it? The wildly rumored format change from Rock to Hot Talk at 93.7 WRKZ will be branded as “93.7 The Zone – Pittsburgh’s Man Station” on April 2.
For those Net Gnomes out there, see the construction of the new website at http://itm-1013.com. Intertech Media, which designs all of CBS Radio’s websites seems to use publicly accessible web domains for all of its test sites. The site uses the template used by all of the “Free-FM” branded stations, some of which have begun phasing out the name.
UPDATE TUESDAY 3/20: After much of this report was cloned at AllAccess this morning, the website has been placed under password protection. For more information on the new 93.7 format including call letters head on over to PBRTV.
Discuss this at our Pittsburgh Board.
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